Precious Formals

We are so excited for The Hunger Games: Catching Fire premiere on November 22nd, that not only are we re-reading the novel, we're also finding ways to celebrate the release! Two of our favorite names in the fashion world, CoverGirl and Precious Formals, have been all about the Hunger Games. CoverGirl recently released a new makeup collection, called the Capitol Collection, in honor of the second Hunger Games movie. They've created signature looks for each of Panem's 12 Districts, from Luxury to Mining (and everything in between). Best yet, dress designer Precious Formals loved this idea so much that they recently showed how you can perfectly pair CoverGirl's district inspired makeups with their dresses for a complete look. Read on and pick a district to represent at your Prom or during the Holidays!

This makeup was created by CoverGirl for District 1. Precious Formals recommends pairing the makeup with Style L46736, a mermaid evening gown that has shimmery golden lining that peaks through the gaps of the gown's lace-and-sequins overlay.

The makeup in the above picture was created by CoverGirl for District 2. Precious Formals style L9034 is the perfect dress choice for this district's representation of Masonry. Silver groups of sequins accent the body, scoop neckline, and sheer long sleeves of this chic and flirty dress.

District 3 represents Technology, and CoverGirl's District 3 makeup and Precious Formals style P46728 are the perfect pair for this district. Multi-hued sequins create intricate Aztec tribal prints throughout this trendy short dress, with the exception of the neckline's small gemstone embellishments.

This makeup look was created by CoverGirl for District 4. Precious Formals recommends pairing it with Style P21017, an elegant gown that emits a holographic shimmer and features diamond-adorned halter straps that criss-cross in the back. It's definitely as shiny as a fish!

The above makeup look was created by CoverGirl for District 5, which represents Power. Radiate beautifully in Precious Formals C10559, a strapless sweetheart mermaid gown encrusted with sequins and shiny stones that comes in a neon yellow and purple.

This makeup look was created by CoverGirl for District 6, Transportation. Precious Formals says to pair it with Style W21046, a simple A-line silhouette accented by holographic sequins and purple gemstones.

CoverGirl's District 7 makeup can be perfectly paired with Precious Formals P46712A for a pretty green and yellow colored look that represents Lumber. It's a gorgeous dress that has asymmetrical waist cutouts and a single sheer sleeve in Ombre chiffon. It definitely gives this A-Line a very tropical appeal!

This makeup created by CoverGirl for District 8 can be paired with Precious Formals style L9005 to show off the beautiful colors associated with textiles. A thigh-high slit, scoop back and elongated front keyhole cutout spice up this shimmery high-necked gown.

CoverGirl's District 9 makeup is simple and natural, with just the right amount of shine. And, that's exactly why Precious Formals style P46772 is the perfect match! The dress' soft gold color stands out in a beautifully elegant way.

This makeup look was created by CoverGirl for District 10, which represents Livestock. Precious Formals recommends pairing it with Style P10561, a stunning mermaid gown with a corset sheer bodice and sweetheart neckline.

CoverGirl's District 11 makeup would look beautiful with Precious Formals P9060 to represent Agriculture. Sequins cover this plunging-halter gown until just below the hipline, where the sequined pattern spreads out to reveal a sheer floor-length skirt.

Lastly, District 12 is where the protagonist of The Hunger Games, Katniss, is from, and the dark colors with just the right hint of yellow/gold used in CoverGirl's District 12 makeup and Precious Formals style P9037 are a perfect representation of it. The sheer-paneled slits cut diagonally across the bodice and straight down one side of this sexy slitted gown makes Style P9037 particularly unique and reminds us of Katniss' braid!

Which The Hunger Games style do you like the best? Leave us a comment below and let us know!

The 2013 Prom Season is finally coming to an end, and our Roo Girls have picked out some very pretty dresses this year! There have been many popular dress for Prom 2013, but there's three that stood out above and beyond as our Roo customer's favorite dresses. Read on to find out what the most popular dresses have been of the season, as picked out by our customers and worn to their proms!

Precious Formals P8819 in Mint was very in demand this season! The beautiful color and sequin pattern had everyone wanting it! Mint was a big color choice in general this prom season, but Precious Formals P8819 proved to be the go-to mint dress to show off the on-trend style.

Mac Duggal 50007A in Neon Coral was another dress that caught every prom girl's eye. The bold color and rhinestone detailing ensured that you would stand out at any event that you attended. Neon was another popular fashion choice for prom this year, and this was the dress of choice for our neon lovers! Continue reading →

Even though Emerald Green is the Pantone Color of the Year, its pastel sister Mint has been taking over the fashion world! Mint has been so popular everywhere, from the high-fashion runways to every day street style. And, you can bet that it's the most popular color for Prom 2013!

Whether you wear the color as a long, short, or high-low look, the pretty pastel hue will have you looking on-trend all night long at prom. Below are our favorite styles to rock the color for your biggest night of the year!

Precious Formals style P8819 is one of our most popular dresses this season, and for good reason. Not only does it come in a beautiful mint color, but the one shoulder and cutout back detailing make it so on-trend and unique! Continue reading →

Dayne Aulffo, a local Rissy Roo's customer, reached out to us on Facebook and sent us such a cute photo of her, her sister Tyler, and her friend Sam all dressed up! In the photo below, Dayne is all the way to the right, her friend Sam is in the middle, and her sister is all the way to the left. And, whose that cute baby, you ask? Sam's sister is the mom! His name is Kayden, and he's just too cute!

When Dayne sent the photo to us, she said:

"Me and my sister love your store and go there for every occasion...Just wanted to share how gorgeous your dresses are!"

-Dayne Aulffo

Dayne is wearing Sherri Hill style 8443, a fun, flirty short cocktail dress with a cascading sequin detail. Her sister, Tyler is wearing PF Starz by Precious Formals style H55050, a beautiful fitted sequined dress with a halter top; it's on sale for only $129 right now!

Thanks so much for sharing, Dayne! It's always a nice surprise to get pictures of our customers all dressed up!

Here's some more pictures of the two sisters from Instagram photos they took:

At the AMA's, viewers are not only excited for the on-stage performers and winners, but also for the fashion! This year's red carpet was full of eye-catching gowns and short little numbers.

The favorite Country music album winner, Carrie Underwood, stunned everyone on the red carpet in a gorgeous embellished purple gown. The high neckline and cap sleeves really give it an elegant look.

If you want to take Carrie's look to your next formal shindig, check out the pictures below for some of our favorite look-a-like dresses.

1. Claudine For Alyce Evening Gown Style 2212: Be sure to turn heads in this divine evening gown with beading and lace. This is definitely an award winning look!

2. Precious Formals Evening Gown Style P8945: A modest but elegant long dress with cap sleeves and a sheer neck and back trimmed with hand sewn sequins. The hi slit adds a little sexiness!

As expected, Rapper Nicki Minaj made a bold statement in this fun bright neon yellow mermaid gown. Even though it was very different from her usual costume-like outfits, the color still gave it that Nicki Minaj touch!

This style was perfect for her curvacious bod. If you want to show off your curves and make a bold statement at your next formal affair, check out the bright mermaid style dresses below that we carry at Rissy Roo's.

1. Alyce Mermaid Gown Style 6740: It's a tulle curve hugging mermaid prom gown with a lace-up back. Features floral beaded embroidery and asymmetrical pleating on the bodice. It's on sale for $230!

2. Alyce Mermaid Gown Style 6737: You'll look classy and sophisticated in this yellow taffeta mermaid prom dress with a pleated bodice and lace-up back. The crystal motifs embellish the bust line and on the side of skirt.

Stacy Keibler showed off her endless stems in this beautifully beaded mini dress.  We love the geometric patterns and sparkle on the dress - it gives the mini dress a whole new look!

Take a tip from Stacy and rock a mini dresses with geometric patterns with the dresses below. It's a versatile look that can be dressed up or down, which makes it a must have in your wardrobe!

1. Twelve by Mac Duggal Cocktail Dress Style 3484T: Outshine the rest in this spectacular short sequin cocktail dress. Perfect for your next special occasion. This slim fitting dress features elaborate patterns of gems and sequins along with a plunging V neck bodice.

2. Claudine For Alyce Cocktail Dress Style 2168: Be daring in this black sultry Claudine mini dress. The low V neck in the front and back makes it flirtatious and enticing. The geometric pattern and bead work add sparkle and dazzle.

New artist of the year winner, Carly Rae Jepsen, rocked a confetti-like sparkly gown in baby pink. The 'Call me Maybe' star looked as pretty as ever on the red carpet!

This timeless fresh feminine look would be perfect for your next prom or formal bash! Here are some of our favorite look-a-likes...let the glitter do all the talking...

1. Faviana: This is a beaded evening gown with an illusion halter and chiffon skirt. The gown features an alluring low back and a daring hi slit! It also comes in white.

2. Shail K. Evening Gown Style SK3192L: You'll look like a red carpet diva in this sparkly evening gown! It features a sexy V neck and a seductive open back. Also available in navy blue.

3. Terani Evening Gown Style GL1410: This halter lace gown has a plunging neckline and features a chiffon overlay, crystal embellishments, and a hi slit on the left side. It'll give you that old Hollywood look!

Faviana Faviana 6923

Who do you think looked the best on the red carpet? Which star inspired you for your next formal look? Let us know by leaving a comment below!

Open a fashion magazine lately? If you're reading this blog, I'd assume you have and if you took the time to flip through it, I'd assume you came across a page dedicated to Animal Prints.  Animal prints have gained momentum in our wardrobes. First we started with one piece, maybe a cardigan or a tank top. Next came Animal Prints in our jewelry and handbags, followed by shoes and now larger pieces like jackets and dresses. It is only right that we mention that this includes prom dresses.

Many people assume that most Animal Prints are leopard.  This is an easy error and leopard, without a doubt, has been the most popular, but leopard, jaguar and cheetah are all similar to each other as you can see below.  The three are so similar and common that many of us assume one as the other. The chart below can help you to distinguish the difference in prints. Other popular prints this season include tiger, zebra and giraffe.

Prom dress designers are jumping at the chance to use Animal Prints in their designs for Spring 2011. From the subtle hint of the print to the obvious and daring full print, Animal Prints are in this Prom. Check out a few of my favorite, "standard" Animal Print dresses... Continue reading →